FIIF Event on Data-driven New Business Models (Sept. 12, Tampere and online)

FIIF Event on Data-driven New Business Models takes place Sept 12. at 9-12, at Beckhoff Automation Oy (Tampere, Tulli Business Park Åkerlundinkatu 11) and online (Teams).

The move to a data-driven business models and a data-centric view represents a paradigm shift and a major driver of the digital transformation for previously non-data-driven companies. Some manufacturers are already adding value to their products with services based on the data generated by their products, many times enriched with external data. These new services need to be supported by new business models as typically existing product-oriented models will not adequately support data-driven business.

At this FIIF event, we will explore the trends and evolution directions for data-driven business models especially in the manufacturing industry. The presentations cover research perspectives and real-life use cases from leading companies in the field, including Normet, Konecranes, Beckhoff Automation and Tamturbo.


Opening words & introduction, Antti Karjaluoto, FIIF manager

“Data-driven business models in manufacturing industry – trends and evolution directions” Hannu Kärkkäinen, TAU

“Differentiation in a cost-competitive industry using savings-based business models, even (or especially) when the world is changing” Olli Kuismanen, Tamturbo/TAU

“New type of business models in the commercialization of new innovations and as enhancers of profitability and growth in machine manufacturing”, Mikko Uuskoski, Beckhoff Automation

“New data-driven business model implementations at Normet”,

Pekka Jaarinen, Normet, Riku Helander, Normet, Jukka Kivimäki, Remion

“Predictive maintenance of industrial cranes: Data-driven service and business model”, Valtteri Peltoranta, Konecranes

“Next steps, DIMECC Business Model Academy introduction”, Antti Karjaluoto, FIIF Manager

Registration is open here.